Brainstorming with RedCut, the company behind Helvetiq!
Brainstorming with RedCut, the company behind Helvetiq!
RedCut is a swiss start-up company providing games and nation branding products.
Its flagship product platform is named Helvetiq. It lets you rack up knowledge about Switzerland while having fun. It ranges from an iPhone game app to a red cardboard game box bearing the swiss flag. The company serves the game market as well as cities and countries for their branding efforts. RedCut is making inroads in additional countries in Europe and North America.
"Swissnex enabled us to brainstorm with Fletcher school students, a couple of boston-based swiss postdocs and the Swissnex team members themselves. During a short and focused session, participants brought greatly appreciated insights and perspectives. We were able to generate a long list of ideas for growth. We are now taking these ideas further to evaluate and enhance our company's growth strategy. This session was of great value to us. It showed the power of brainstorming and the value of Swissnex. We hope to do it again."
